Client
ICHI
Project
Total concept for the ICHI
Credit
Printing House / Delta Grafisk
Description
TOTAL CONCEPT. For this concept, a unique graphical universe for the ICHI range was designed.
The usual photo locations were replaced with over 100 graphic elements, underlining the different lines in the collection; street, sporty, disco and classic.
The graphic lines appeared in the main catalogue, on bags, stand boards, exhibition stands, stickers etc.
